SO.CO Team

1 year ago

SXSW 2023 - British Music Embassy Unveils Lineup

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The best of British up-and-coming musical talent will once again be on show in Austin, Texas next month, as the British Music Embassy returns to SXSW. 

Sports Team by Thomas Jackson

Sports Team by Thomas Jackson

Having hosted such acts as Wet Leg, Wolf Alice, Dave, Yard Act, Sam Fender and Self Esteem in recent years, the stage has form when it comes to spotting just who might be winning awards and headlining festival stages in the coming year or two. 

The week long residency also offers networking opportunities for those looking to build business connections worldwide, with a packed program of panels and roundtables featuring top UK music executives and industry experts.

The British Music Embassy will be in residence at The Courtyard (formerly Cedar Street Courtyard) from March 11-18.